Committed to offer what I know

With Brain + Passion, I offer the knowledge and experience from over 25 years of market research and consulting for brands and products in national and international markets.

As a freelancer, I can take your business challenge personally and dedicate myself to it with tailor-made ideas for standard or unique approaches.

Providing a result-oriented best support of your goals and business successes.



INDUSTRIES

i.e. Food&Beverage, System Catering, Finance&Insurance, Technology, Mobility, Media, PetCare, Gaming&Entertainment, Education, Fashion, Travel, Energy, Retail, Care&Health


TARGETS

B2C and B2B, i.e. Kids&Youth, consumers across age groups, Experts of different professional backgrounds including physicians, pharmacists, technical and strategic decision makers and practitioners

Each in German (native) or English (fluent)


APPROACHES

Online and Offline/F2F, i.e. Focus Groups, Workshops, Training Classes, Pairships, IDIs, In-Homes, Ethnography, Accompaigning, Safaris, Communities, Diaries, UX, Customer Journeys, Quant

Including consulting, ideas, concepts, execution, analysis, presentation including recommendations and strategic implementation and tracking

+ Whatever it takes to support you on your business challenge